Eric is a results-oriented go-to-market leader who has a passion for building and providing the connective tissue between product and go-to-market. His diverse functional background - built over 15 years in Tech and Startups, combines technical and sales roles, allowing him to deliver effective programs across product, sales, and marketing. He has a track record of developing commercialization strategies that meet the stage of the business, whether it’s the scale of Google, a growth startup, or one still validating product-market-fit. He has hands-on experience building and optimizing Google Search Campaigns and implementing Google’s Measurement Suite (Tag Manager, Analytics, Conversion Tracking). Finally - he's been a startup operator, so can support business and financial operations.
